Select Page

I love it when thought leaders take a regular word and redefine or deepen the meaning of that word. The good ones open up a new world perspective of working with that word.

One of these thought leaders I admire is Seth Godin. And his definition of art is:
Art is a human act, a generous contribution, something that might not work, and it is intended to change the recipient for the better, often causing a connection to happen.

He began this definition way back in his early books and as time progressed, he had deepened the definition and made this view even richer.

As a leader, or trainer, or consultant, you are delivering art when you help your clients see a new vision and help them achieve it.

In Seth’s book The Practice, he shares that the other side of art is Systems. Which is also necessary for a business to thrive. Systems are for the efficient and effective running of the day to day fulfilment of the business to their respective customers.

Businesses launch as art; causing a change or an influence in their market space. And when they have a viable audience with a workable process to support them, it’ll become a system.

Are you an artist? What kind are you?